Great news for recessionistas who love denim like I do! Premium denim doesn’t have to cost over $100! Last week Gap launched the new line, 1969 Premium Jeans, to give us the same designer fashion details, such as great fits and excellent washes, without the hefty price tag. Every pair of the new denim styles are under $70.

“With this new collection, named in honor of Gap’s debut year, we completely reworked and redesigned the jeans at every level, from design and fit to fabric, fasteners and production,” said Gap’s EVP of Design, Patrick Robinson. “Our goal was to create a range of styles that were cool, sexy and relevant for right now.”

I was intrigued to see the jeans for myself and sample them for size and shape. I suggest you to try on a couple of sizes before purchasing. The sizes run a little big, and I had to go down a size. I was really impressed with how well they fit and I loved the perfect hues for Fall. The styles range from boyfriend to long and lean cuts. My favorite is the Almost Skinny Jeans in the most-flattering dark wash. For a limited time, get $20 off a pair of 1969 jeans. With affordable prices like these, you will want to refresh your closet with these jeans. Check out the entire collection at your local Gap store or at Gap.com.