Jewels From Bing Bang Collection (not from Target line)

Acclaimed Jewelry designer Anna Sheffield will bring her lovely designs to Target. Sheffield will be the fifth guest designer to create an exclusive jewelry collection for the mass retailer. The line will debut on August 30 at Target stores and Target.

In San Francisco just seven years ago, the designer founded her company Bing Bang, a unique collection of high-end jewelry. When she moved her collection to New York City, she chose a workspace in a Brooklyn gallery to create a collective for artists to work and socialize together. The showroom owner took an interest in her craft, and placed her designs in the prestigious fashion showroom The News. Her designs of layered chains and heirlooms made from contrasting mixed metals became popular, and soon she had orders from luxury retailers, such as Barney’s New York. Her fan base has grown to include fashion forward actresses, including Cameron Diaz, Julianne Moore and Jessica Szohr.

As a trend-setter, Sheffield finds her inspiration from the urban scene, and her keen eye for New York City’s fashion and culture has kept her in demand for creative projects. Her collaboration with Target is one of several collections she has exclusively designed for retailers. Last year she teamed up with Urban Outfitters with Bee 23 by Bing Bang. I hope she does the same magic for Target! Check back here late July for images for the Anna Sheffield for Target collection!

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